These Seller Myths Are Still Alive and WellWhile most home sellers are ready to take your advice, there are still some myths about pricing and the sale process you may need to address. These are still going strong in today's market.Never Accept the First Offer. While...
Why Generation Z Buyers Aren't Millennial LiteEven though recent stats define typical first-time buyers as 30-something Millennials, it's time to consider updating your marketing strategies for Generation Z buyers.Research on Gen Z is increasing as they graduate and...
Encourage Would-be Sellers with an Equity AssessmentWhile some homeowners already have reasons to sell during 2024, there are some who have decided to stay put, even if their property doesn't fit their lifestyle or plans. They're on the fence because of today's higher...
Equity, Inventory Numbers Continue to Grow According to recent data, housing affordability and buying power are both moving in the right direction.The latest Mortgage Monitor Report from Intercontinental Exchange, Inc. (ICE) contained encouraging data for buyers and...
Buyer Purchasing Power Continues to Recover During the last months, mortgage interest rates have reacted to favorable economic news and are now considerably lower than last October's painfully high numbers. This adds up to additional purchasing power for your buyer...
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