Don't Diss Direct MailIt's easy to overlook the value of a mailed direct marketing campaign in a world of emails and TikTok. However, it's more valuable than ever. Here are some reasons why.Higher Response Rates. Direct mail has always been a leader in response rates,...
Why The Most Successful Agents are BloggersSince most potential clients go online to find the right agent, it's crucial that your online presence draws more of them in. This means, in addition to your social media and listings, you need to add regular blogging to your...
Springtime Buyers More Active Than UsualEven with some areas short of inventory, this spring's home buyers have still been active to a surprising degree. While property showings declined about 10% in May of this year, this was no surprise for seasoned agents. This was...
How To Write Harder-Working Prospect Emails Chances are you regularly send emails to your database of prospects. However, some agents unwittingly make the same messaging mistakes, which means fewer responses. Here are the types of content that should go into...
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